Rural — Informal & formal tender

Informal Tender
Explained

Informal tender is a method of sale where interested buyers are invited to submit their best offer by a set deadline. Unlike an auction, there is no live bidding and no obligation for the seller to accept the highest offer.

Our approach

Specialist advice from appraisal to completion.

Informal tender is a structured way of selling rural property and land where interested buyers are invited to submit their best offers by a specific closing date. Unlike a traditional auction, there is no public bidding and no automatic obligation to accept the highest offer. Instead, the seller has the opportunity to review each proposal carefully and consider the overall strength of every buyer’s position.

For agricultural land, this approach can be particularly effective because the strongest offer is not always simply the highest figure. Factors such as funding, timescale, conditions, intended use, experience and ability to proceed can all influence the decision. Informal tender provides a clear framework for comparing these factors while creating competition between interested parties.

We manage the process from preparing the marketing information through to receiving and reviewing offers, ensuring buyers understand the requirements and sellers have the information needed to make the right decision. Our advice is based on the individual property and the seller’s objectives, helping achieve the best possible outcome while maintaining a professional and transparent process.

How can we help you?

A tailored approach to every instruction

Valuation & strategy

We begin with a detailed appraisal of the land or property, considering location, quality, comparable evidence and market demand before recommending the most appropriate guide price and sale strategy.

Preparing & marketing the opportunity

We prepare professional sales particulars, gather the relevant information and market the property to attract suitable buyers while clearly explaining the informal tender process and closing date.

Receiving & reviewing bids

Interested parties submit their best offers by the agreed deadline. We assess each bid carefully, looking beyond price to consider funding, conditions, timescales and the buyer’s ability to proceed.

Selecting the preferred buyer

Once all offers have been reviewed, we provide clear advice on the strengths of each proposal. The seller remains in control and decides which offer best meets their objectives.

Solicitors instructed & due diligence

Once an offer is accepted, solicitors are instructed and the legal process begins. We continue to liaise with all parties, helping answer queries and keep the transaction moving.

Exchange & completion

We remain involved through to exchange of contracts and completion, helping coordinate the final stages and ensuring the sale progresses as smoothly as possible.

Market knowledge

Our advice is shaped by a close understanding of the market, from local trends and individual property factors to wider economic influences. By keeping ahead of changing conditions, buyer behaviour and market movement, we ensure every valuation and strategy is based on informed, current insight.

FAQs

The questions we get asked most.

Not seeing yours? Call us on 01759 303202 or ask the concierge — same working day.

Where we cover

Expert local knowledge from York to the coast.

Experienced professionals. Personal service.

A dedicated team, here when you need us.

Stephen Burley

Managing Director · MRICS

James Burley

Director · MRICS FNAEA

George

Valuer · BSc (Hons)

Rural · Since 1884

Talk to a member of our team